Sr. Graphic Designer

Location: New York, NY

Department: NSTO

Type: Full Time

Min. Experience: Experienced

NSTO is currently seeking an experienced Senior Graphic Designer to support our creative initiatives. This position, based in our New York City office, would brainstorm concepts with our creative team, contribute to the look and feel of those projects while giving direction and executing various deliverables used for marketing, advertising, and branding purposes across digital, print, and social channels.  
   
The ideal candidate will be a well-organized, detail-oriented, self-starter with the desire to create engaging digital and print content that is brand appropriate and ultimately helps to drive product sales. Candidates with experience working in an advertising or marketing agency - who can demonstrate ROI around their creative strategies and designs - are preferred. Our small but growing team is looking for a well-rounded designer who works well with others, takes constructive feedback, and can stay cool while multi-tasking in the face of looming deadlines.  
   
They should also possess a genuine curiosity regarding design and communication trends and stay abreast of competitive developments within the e-commerce/fashion/retail community.  
   
*Please note: a portfolio submission is a requirement for this position. Any applications that do not include a portfolio of recent work (attachment or link) will not be considered.   
   
Responsibilities:  

  • Develop strong and distinctive design directions for both platforms, with the support of the Creative team  
  •  Maintain a current knowledge of design trends, strategies, platforms, tools, and best practices that are applicable to retail/fashion/e-commerce companies   
  • Collaborate with Creative team to develop campaigns and marketing materials for seasonal and one-off creative projects   
  •  Learn from internal marketing metrics, using those insights to guide future design decisions   
  • Understand key strategic business and marketing goals and support them via internal and external channels   
  • Conceptualize interactive design strategies in-line with Totokaelo and Need Supply Co. aesthetics and standards   
  • Support the brand's ongoing interactive and visual design initiatives   
  • Determine an appropriate design approach for projects and present recommendations, as needed   
  • Design marketing and e-commerce assets for digital communication, as needed (i.e. homepage, landing pages, email, etc)   
  • Design assets for social media channels, online advertising, and affiliate sites (i.e. Facebook, Instagram, Twitter, Pinterest, etc) 
  • Lead a small but high output, best in class design team 
  • Determine goals and priorities, and assess the actions, time and resources needed to achieve those goals  

Qualifications: 

  • 4+ years visual design experience   
  • Impeccable typography and graphic design skills   
  • Excellent time-management skills   
  • Proven ability to combine conceptual, creative and strategic thinking with tactical execution   
  • Desire and ability to thrive in a fast-paced environment, while executing multiple projects at a time, in various phases, and under tight deadlines   
  • Strong project management and organizational skills   
  • Post-production proficiency   

Preferred qualifications:    

  • Degree in Communication Design, Graphic Design, or something similar  
  • Experience concepting, developing, and executing campaigns for Advertising or Marketing purposes   
  • Copywriting skills   
  • Ability to assess the good from the bad   

Us:  

NSTO is the parent company of Totokaelo and Need Supply Co. We are a commerce and content platform with over 30 years of combined experience. We build fashion and lifestyle destinations known for their directional approach to clothing, accessories, art, and objects.  

Totokaelo aims to deliver the most essential and creative elements of the ideal contemporary life. Need Supply Co. is a brand that embodies an effortless sense of style combined with a deep awareness of contemporary culture — without taking itself too seriously.  

Our Principles:  

Responsibility, Integrity, Creativity, Simplicity, Entrepreneurial Spirit, Impact, Passion, Grit, Excellence, Communication  

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